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CEO Thought Leadership Series from Trade Show

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10 Record Titles GUINNESS WORLD RECORDS™ Wants Broken

Media Contact:
Mike Bako
D S Simon Media

Which brand or organization will have what it takes to set a GUINNESS WORLD RECORDS title? Who is missing out on PR and engagement potential that comes with setting a GUINNESS WORLD RECORDS title?

Paul O’Neill, VP Creative at GUINNESS WORLD RECORDS spoke with Doug Simon, President & CEO of D S Simon Media about the records GUINNESS WORLD RECORDS would like to see broken in this video series. It includes records in tech, food and beverage, tourism, automobile, and at trade shows or company events.

 Among the records are:

  • Automotive: Largest car horn ensemble (Four or five hundred people in a car playing to a conductor with their horn)
  • Food and Beverage: Most ice cream scoops on a single cone (26), Largest pyramid of food boxes
  • Technology: Largest animated computer tablet mosaic, Largest GPS drawing by foot (Attendees break up into small groups and walk a trail that would be tracked by GPS to make a larger picture)
  • Travel and tourism: Most national flags displayed in one city in 24 hours.

You can view the video here:



These record-breaking events help meet business objectives, generate media coverage and create irresistibly engaging and viral content.

“There is no company like GUINNESS WORLD RECORDS. Attempting to set a GUINNESS WORLD RECORDS title is a fantastic way to generate positive media coverage and add a fun spirit to your organization while increasing consumer and employee engagement,” says Doug Simon, President & CEO of D S Simon Media. “Bringing a GUINNESS WORLD RECORDS attempt to life through video across social platforms creates significant and lasting value for your organization.”

About D S Simon Media:

D S Simon Media creates compelling content and leverages relationships to distribute it broadcasters, journalists, influencers, and others who air, post, and share it. We’ve won more than 100 industry awards and received a US government trademark for PRketing® our industry leading approach to helping clients with their communications initiatives.

Media Contact at D S Simon:

Nicholas Kost



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