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Shriners Hospitals for Children kicks-off annual Love to the rescue campaign

Shriners Hospitals for Children® kicks-off its annual Love to the rescue® campaign this month as part of its on going commitment to raise awareness for the hospitals’ mission to provide advanced medical care to children with special health care needs regardless of the families’ ability to pay.

New to the campaign is the release of Public Service Announcements (PSAs) that educate the public about the unique care and services available at each hospital. The PSAs show what Love is through the eyes of their patients and remind the public that Shriners Hospitals for Children’s advanced medical care could help a child they know.

For over 90 years Shriners Hospitals for Children has sent Love to the rescue to more than one million children. To patients, Love is a new smile, learning to dance, riding a bike and gaining independence. To parents, Love is knowing their child will receive the highest level of care available in a child-centric environment.

Station note:

HD PSA in English and Spanish to preview and download, media alert, and script available here: