D S Simon Media and Talkwalker are releasing a new joint survey that will provide valuable insight on how public relations and communications teams are earning media and the analytics that they are using to measure results. Todd Grossman, CEO of the Americas at Talkwalker and D S Simon Media CEO and President, Doug Simon sit-down to discuss potential challenges of earning media and how earned media can increase your ROI.
If you would like to take the survey just click here: Brand Video Survey
“It’s becoming even more challenging to actually earn your media, to create a good enough story. I think organizations have recognized how powerful a tool it is so there more effort to get those limited spaces, limited outlets that are credible.” – Doug Simon