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D S Simon releases Media Influencers Report

Communicators are missing out on significant opportunities to earn media with their content in the digital space. That conclusion is yielded from the 2015 D S Simon Media Influencers Report completed by the digital video communications firm D S Simon Productions.

Key findings included:

-76% of digital producers, journalists and bloggers use outside produced video content. Of these, 63% of them are more frequent users.

-We found 74% of respondents will post or link to your unedited video

-While 60% of digital producers, journalists and bloggers anticipate using more video next year, more than a third of those anticipate using much more

-Facebook (69%), Twitter (59%) and LinkedIn (33%) were the most common networks cited by producers who accept pitches via social media