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CEO Thought Leadership Series from Trade Show

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ERIC ALPER, DIRECTOR OF MEDIA RELATIONS FOR eONE MUSIC CANADA, DISCUSSES HOW SOCIAL MEDIA HAS REVOLUTIONIZED THE MUSIC INDUSTRY AT THE 2012 STATE OF NOW/#140CONF

To Link to Post: http://www.vlogviews.com/ericalper/

Robert Schwartz, Account Executive, Washington Correspondent of D S Simon Productions, spoke with Eric Alper, Director of Media Relations at eOne Canada, about how social media and technology had allowed musicians to connect to their fans like never before.

Eric’s’ VlogViews: “Social media is everything. It’s the ability that artists don’t have to go through a label, distributor, manager, booking agent, it’s one of the first time in music history that they can go straight to fans…..The retweet is the new autograph. It’s the ability to say, ‘I’m a fan’.”