D S Simon regularly updates our clients on noteworthy industry trends and new service offerings. By submitting this form, you allow us to send you updates and information as relevant.
CEO Thought Leadership Series from Trade Show

To learn more about this initiative or how we can help extend the reach of your next campaign, fill out the form below.

Kevin Dando, Sr. Director of Digital Marketing & Communications, on PBS’s Tactics to Social Media

TO LINK TO POST http://bit.ly/1kegTgV

Kevin Dando, Senior Director, Digital Marketing & Communications for PBS and speaker at the PR News Social Media Summit, shares with Doug Simon some of the tactics PBS is utilizing for their social media.

What PBS is doing on social media that you can use for your organization:

1)    Develop a voice. Experiment with different kinds of posts at different times of the day.

2)    If you don’t have your own content, share from those in your community. Think of similar accounts your followers would be interested and share their content. That’s the point of being social!

3)    If you don’t know what your audience is interested in or looking for… ask! Open a dialogue with your followers so you can better deliver the content they want.