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LINDSAY KNIFFIN, SOCIAL MEDIA COMMUNITY MANAGER AT CISCO, DISCUSSES BUILDING COMMUNITIES ON FACEBOOK

To Link To Post: http://www.vlogviews.com/lindsaykniffin/  

Doug Simon, President & CEO of D S Simon Productions, speaks with Lindsay Kniffin of Cisco about how to create communities on Facebook at the PR News Social Media Summit Taste of Tech in New York.

Lindsay’s VlogViews:

“What we found, especially with the timeline rollout, is that photos and videos do extremely well. The rich digital media is what’s going to help get that engagement across, and then you can always link to your blog posts or press release. Telling your story using visuals with Facebook is key with the new timeline rollout.”

“Some different easy ways to build engagement is just polling the community. I think that’s a fabulous way of understanding what kind of content your followers are looking for, why they come to your page and what else you can do to make your page more unique and relate to the fans.”