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PATRICIA WRIGHT, PRESIDENT AT DONAVAN WRIGHT ADVISORS, DISCUSSES HOW TO CREATE A SOCIAL MEDIA DREAM TEAM

To Link To Post: http://www.vlogviews.com/patriciawright/

Mike Bako, Account and Marketing Manager of D S Simon Productions, speaks with Patricia Wright, President at Donavan Wright Advisors, about her ideal social media team at the PR News Social Media Summit Taste of Tech in New York.

Patricia’s VlogViews: “I think about my social media dream team in three parts. First of all, you need someone who is your listener and tool expert, they understand what’s happening out in the whole social sphere, they understand the different ways that you can communicate and they really understand what’s happening in your competitive mix and with your company, business or charity. The second part I think is the writer, you need to have someone who can put that piece together, who knows what’s interesting to the various audiences that you’re trying to gear towards. The third part is the integrator. This is the one that understands your business, that understands the business that people are interested in, knows how you can mix all of this together and really make it powerful for your brand or for your company.”