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CEO Thought Leadership Series from Trade Show

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QUINN BRYNER, ACCOUNT DIRECTOR AT TIERNEY, DISCUSSES CHANGING YOUR SOCIAL MEDIA STRATEGIES TO FIT YOUR AUDIENCE

To Link to Post: http://www.vlogviews.com/quinnbryner/ 

Robert Schwartz, Account Executive, Washington Correspondent of D S Simon Productions, speaks with Quinn Bryner, Account Director at Tierney,  about targeting specific content in social media at the PR News Social Media Summit Taste of Tech in New York.

Quinn’s VlogViews: “People who are influencers can be defined very differently depending on what your organization is or what your client is. I think it’s important if you’re trying to target those people, to know what’s important to them and try to align your strategy to give them the content they’re looking for. Listening and reading what is interesting to them and then trying to plug into that, is the most effective way to be authentic and reach them in the platform they prefer. ”