“Behind-the-scenes” at the 2009 Green Inaugural Ball: One of the most anticipated inauguration events.
The celebrity packed 2009 Green Inaugural Ball, chaired by Al Gore showcased the “big green tent” -“ a broad movement by more than 75 environmental, conservation, labor, civil justice, youth, and business groups celebrating the new green economy.
I was able to attend as my firm produced and distributed three media B-Roll feeds of the evening’s events and created and syndicated the web video content.
Denise Bode of the American Wind Energy Association, Rhone Resch of the Solar Energy Industries Association, Carl Pope of the Sierra Club, Larry Schweiger of the National Wildlife Federation were among the environmental leaders I spoke to. What struck me is there is “green” in green. For perhaps the first time the need to create jobs, business objectives and protecting the environment are in sync.
On the celebrity side will.i.am., John Legend, Blair Underwood, Lisa Ling, Michael Franti and Paul Reiser were especially cooperative and thoughtful–though Paul attempted to take responsibility for the rise of the environmental movement (watch video). I think he was kidding.
I was surprised that Al Gore wasn’t available to media even though he was the honorary chair. While Tipper was warm and engaging, Al didn’t seem to be in a festive mood with the exception of a brief handshake for my on site video editor.