The American Legion is launched a national awareness campaign to shine a spotlight on the resources available for veterans, active duty service members and their families through Legion programs and services. As part of this campaign, The American Legion released a series of Public Service Announcements (PSAs) focusing on veteran benefits, family assistance and volunteer programs.
The campaign to distribute this PSA resulted in the American Legion reaching their goal of helping veterans and their families get the support and assistance they need. The American Legion is the largest wartime veteran’s service organization with 2.4 million members in nearly 14,000 posts in nearly every community in America.
A proprietary branded media site was used to distribute this PSA nationally to PSA Directors, Station Managers, and Community Directors at broadcast and digital outlets across the country.