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CEO Thought Leadership Series from Trade Show

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The Importance of the Corporate Sector and Non-Profit Sector Working Together to Produce “Champions for Good”

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Emily Yu, VP Marketing & Partnerships for The Case Foundation, speaks to Doug Simon at the PR News Social Media Summit about the importance of investing in people and ideas that lift up the social sector to be “champions for good.”

What Makes a “Champion of Good”?

1)    As The Case Foundation motto states, “be fearless.” Don’t be afraid to fail, take risks and be bold.

2)    Work hand in hand with everyone, the corporate sector, government, non-profit, etcetera, to make an impact.

3)    Be a “champion of good” for other companies and organizations. Volunteer any skills you have that could help lead to more social responsibility.