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CEO Thought Leadership Series from Trade Show

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Tips and Tricks to Create and Report on Effective Digital and Social Campaigns

Production of video content is well established for broadcast audiences, one on one interviews, b-roll and sound bites. However, how do you repurpose this content for the digital world? Social media has changed the paradigm; audiences are now looking to be entertained and informed in as little as 6 seconds!!! How do you accomplish that? We will take a look at the different digital channels, formats required and type of content that resonates with your target key audience.

Key Takeaways:

  • How to create and distribute compelling content that works in a social and digital world
  • How to measure the effectiveness of a social and digital campaign
  • What are the most important things brands should consider when engaging with their target audience






Special Thanks to CommPRO.biz and Onstream Media