It was 20 years ago that the FDA approved Viagra. We handled the final production and distribution of the video (our name was D S Simon Productions at the time) that was provided to media so they could air the story. And air it, they did. There were more than 235 million views of the video that showed those little blue pills. This was the video that we send out to the stations:
Do you want to turn your CEO into an influencer ? Win the competition for attention at tradeshows? Create more awareness for your campaigns and initiatives? We have identified 4 key objectives that communicators want to achieve in 2018.
New York, NY – If you weren’t able to follow Social Media Marketing World 2018, the top story was the growing power of live video streaming. It was featured in Michael Stelzner’s keynote and in multiple sessions that attracted thousands of marketers. Now there is a new entrant into the category. It’s called Social Media LIVE™ and it’s from D S Simon Media.
New York, NY, January 5, 2018 – Two senior leaders of D S Simon Media have been voted in to leadership roles at the Public Relations Society of America’s New York Chapter.
Brand authenticity is an essential part of marketing that simply can’t be overlooked in an era when public trust is at an all-time low in virtually every industry.
While the term “brand authenticity” has been around for decades, there are many reasons why it’s become more than a trendy term, especially among millennials. In its simplest definition, authenticity means honesty. But if you add integrity and transparency into that mix, it’s virtually impossible to oversimplify why millennials and consumers of all ages are demanding it more than ever before.
The PR Industry’s First Awards To Recognize Best Brand, Corporate & Non-Profit Spokespersons With political spokespeople and CEO missteps dominating today’s 24/7 news cycle shouldn’t the best of the best in the corporate and non-profit worlds have an award that recognizes their skills in delivering their organization’s message?Today, The SPOKEies™ were born to do just that.The SPOKEies™ are the first awards program to honor the best spokespeople representing brands, non-profits and corporations.
Influencer Marketing is the story of 2017. But is there a smarter way to partner with influencers to grow your brand? According to the 2017 Edelman Trust Barometer, trust for business is 27% higher than trust for government and 21% higher than trust for media.
D S Simon Media is taking a new approach to Influencer Marketing. The goal is to turn an organization’s leaders and experts into influencers. “What we’ve seen is that the idea of having paid influencers speak for your brand on TV lacks authenticity and is filled with challenges and peril, says Doug Simon, CEO at D S Simon Media.
FOR IMMEDIATE RELEASE
October 2, 2017
Move follows promotions for Eric Wright, Sarah Katz and Elizabeth Rosenberger as firm expands client services team.
FOR IMMEDIATE RELEASE
September 13th, 2017
New York, NY—Eric Wright named Executive Vice President and Sarah Katz promoted to Senior Vice President at video influencer marketing firm D S Simon Media.