CEO Thought Leadership Series from Trade Show

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About Us

 

 

  • Established 1986

  • Award-winning influencer marketing and video communications firm
  • Trademarked PRketing® approach

  • Outstanding creative and customer service


Our Vision and Leadership Team:

Influencer Marketing is the story in 2017. D S Simon Media has been doing this for 30 years turning your experts and leaders into influencers. Communicators are twice as likely to be satisfied with their own spokesperson’s ability to help earn media than a third-party expert but say it’s harder than ever to get that coverage . We not only get your spokespeople on television through Influencer Media Tours but partner with influencers to extend their reach through YouTube, Facebook, Instagram, Snapchat and online media using the power of video.

D S Simon Media creates and distributes video for organizations to:

  • Earn coverage on TV, online and social media
  • Turn your leaders into media stars and influencers
  • Achieve communication goals through content marketing

 

Doug-Simon-WebDoug Simon- President & CEO
Doug Simon founded D S Simon in 1986. He is an innovator in digital, social and strategic video communications and pioneered Internet Media Tours and PRketing® as communication tools. He’s appeared on CNN, Fox News Live, NPR, PBS and First Business, has written for Huffington Post and has been quoted in USA Today on communications. Doug was the first ever three-term president of the Publicity Club of New York (PCNY) and the former vice president of PRSA-NY.

 

Eric-Wright-1-WebEric Wright- SVP, Marketing & Business Development
Since joining D S Simon in 1999, Eric Wright has helped grow the company’s presence in many markets, including healthcare, consumer, technology and entertainment. Eric has been a Vice President of the Publicity Club of New York (PCNY) for the past eight years, after serving five years on its board of directors.  He is also a founding member of the Entertainment Publicists Professional Society’s (EPPS) New York Chapter.

 

Michael-Farr-WebMichael Farr- SVP, Managing Director of Content
Michael Farr, SVP, Managing Director of Content, has been working in the production field for over 30 years. At D S Simon, Michael oversees all aspects of the company’s production and post-production. He brings a wealth of production skills to his position, enhancing the company’s network of production, post production and other production related relationships both domestically and internationally. Before joining D S Simon, Michael worked for NBC, MTV and HBO.

 

SarahK

Sarah Katz, VP Business Development
In her leadership role at D S Simon Media, Sarah Katz advises organizations on their broadcast public relations and digital video communications campaigns. She has worked on campaigns for Fidelity, 2K, Sketchers, Walgreens, AMD, the Whitney Museum of American Art and partnered with leading agencies. Sarah graduated from Brandies University with a degree in Economics & Politics.


Early Notable Projects Include:

  • A video news series for the West German Government on the 25th Anniversary of the Berlin Wall
  • The 60th Anniversary of the Flight Attendant and the opening of Terminal One in Chicago for United Airlines
  • More than 30 projects for Aetna including award-winning segments on: Post Traumatic Stress Disorder in Children after Hurricane Andrew, Arson Dogs and Health and Life Insurance fraud.
  • FDA Approval of Viagra for Pfizer
  • A video series for Toshiba highlighting its investment in US manufacturing
  • The launch of Disney.com

Industry Pioneers and Thought Leaders

  • Winners of more than 100 Awards
  • Among the earliest developers of satellite and co-op satellite media tours
  • First three-term President of the Publicity Club of New York
  • Produced the first live Super Bowl commercial and then the first live Super Bowl HD spot
  • Invited to provide expert testimony at US Senate hearings on government use of Video News Releases
  • The first in the industry to start a video blog which became a platform to develop new digital services
  • The first to develop Internet Media Tours
  • The first to offer a full HD Studio

History

OldOfficeOn July 4th, 1986 as the US celebrated its 209th birthday, Douglas Simon declared his independence and opened D S Simon Productions. There was logic behind the move as the company marketing effort could piggyback on the national fireworks display saving money.

Specializing in corporate video and video news releases, the business goals were modest: Six projects a year, time to travel, projected income of $30,000; as was the capitalization: $2,000 in savings from his father’s life insurance policy; and the offices: A fourth floor walk-up apartment at 159 West 85th Street that, with a nod and a wink, was listed as “Suite 4C.”

It featured a 6’ x 12’ bedroom, 350 square feet and lacked sufficient electricity to run air conditioners so a deal was struck with a helpful neighbor. We’d run a 100’ all weather power cord out the window, across the roof and into her apartment. In exchange we’d pay her electric bill. Good thing our building superintendent wasn’t healthy enough to make it up all the stairs. Times have changed. While it wasn’t unusual to step around a crack smoker in the vestibule during the 80’s, recently the building has gone co-op and that apartment is expected to sell for more than $1,000,000.

Early Notable Projects Include:

  • A video news series for the West German Government on the 25th Anniversary of the Berlin Wall
  • The 60th Anniversary of the Flight Attendant and the opening of Terminal One in Chicago for United Airlines
  • More than 30 projects for Aetna including award-winning segments on: Post Traumatic Stress Disorder in Children after Hurricane Andrew, Arson Dogs and Health and Life Insurance fraud.
  • FDA Approval of Viagra for Pfizer
  • A video series for Toshiba highlighting its investment in US manufacturing
  • The launch of Disney.com

Industry Pioneers and Thought Leaders

  • Winners of more than 100 Awards
  • Among the earliest developers of satellite and co-op satellite media tours
  • First three-term President of the Publicity Club of New York
  • Produced the first live Super Bowl commercial and then the first live Super Bowl HD spot
  • Invited to provide expert testimony at US Senate hearings on government use of Video News Releases
  • The first in the industry to start a video blog which became a platform to develop new digital services
  • The first to develop Internet Media Tours
  • The first to offer a full HD Studio
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