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Honoring Brands for the Best Use of Authentic Spokespeople

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How To Enter

  • Select from one of the 43 awards categories to nominate a brand for their expert use of a spokesperson
  • Fill out the online entry form with information about the campaign, the spokesperson’s work, and how the organization achieved communications goals.
  • For help filling out the form, download the SPOKEies® Entry Guide to the right or email spokeies@spokeies.com.

Categories

Corporate

  • Financial Services
  • Health/Pharma
  • Technology
  • Travel
  • Food & Beverage
  • Emerging Growth Companies/Start-Ups
  • Sports
  • Media
  • Home Improvement
  • Fashion& Beauty
  • Entertainment
  • Professional Services
  • Crisis Management
  • Blockchain & Cryptocurrency
  • Fintech

Non-Profit/Association

  • Health
  • Art
  • Education
  • Youth
  • Advocacy/Cause Marketing
  • Industry/Trade Association
  • Membership Association
  • Environment

Multicultural

  • Financial Services
  • Travel
  • Health
  • Technology
  • Food & Beverage
  • Fashion & Beauty

Global Campaign

  • Financial Services
  • Fintech
  • Heath/Pharma
  • Technology
  • Consumer Products & Services
  • Blockchain & Cryptocurrency

Most Authentic

  • Corporate
  • Non-Profit/Association
  • Consumer
  • CSR Campaign
  • Celebrity (Third Party Only)

C-Suite Leader (Internal Only)

  • Corporate
  • Non-Profit/Association

Under 40 (Internal Only)

  • Corporate
  • Non-Profit/Association

Click to view sub-categories:

Corporate
  • Financial Services
  • Health/Pharma
  • Technology
  • Travel
  • Food & Beverage
  • Emerging Growth Companies/Start-Ups
  • Sports
  • Media
  • Home Improvement
  • Fashion & Beauty
  • Entertainment
  • Professional Services
  • Crisis Management
  • Blockchain & Cryptocurrency
  • Fintech

 

Non-Profit/Association
  • Health
  • Art
  • Education
  • Youth
  • Advocacy/Cause Marketing
  • Industry/Trade Association
  • Membership Association
  • Environment

 

Multicultural Campaign
  • Financial Services
  • Travel
  • Health
  • Technology
  • Food & beverage
  • Fashion & Beauty

 

Global Campaign
  • Financial Services
  • Fintech
  • Health/Pharma
  • Technology
  • Consumer Products & Services
  • Blockchain & Cryptocurrency

 

Most Authentic
  • Corporate
  • Non-Profit/Association
  • Consumer
  • CSR Campaign
  • Celebrity

 

C-Suite Leader
  • Corporate
  • Non-Profit/Association

 

Under 40
  • Corporate
  • Non-Profit/Association

Entries are now closed for the 2019 SPOKEies®

Any organization to execute a campaign with a spokesperson is eligible. Spokespeople can be from within an organization (CEOs to digital media strategists) or a hired brand ambassador (celebrities to third party experts). Winners will be recognized for their achievements, and given the opportunity to be interviewed and featured on The SPOKEies® website. The campaigns or PR initiative must have taken place (either in part or in full) after January 1, 2018 and through 2019. Both US based and international entries are accepted.

Categories

Click to view sub-categories:

Corporate
  • Financial Services
  • Health/Pharma
  • Technology
  • Travel
  • Food & Beverage
  • Emerging Growth Companies/Start-Ups
  • Sports
  • Media
  • Home Improvement
  • Fashion & Beauty
  • Entertainment
  • Professional Services
  • Crisis Management
  • Blockchain & Cryptocurrency
  • Fintech

 

Non-Profit/Association
  • Health
  • Art
  • Education
  • Youth
  • Advocacy/Cause Marketing
  • Industry/Trade Association
  • Membership Association
  • Environment

 

Multicultural Campaign
  • Financial Services
  • Travel
  • Health
  • Technology
  • Food & beverage
  • Fashion & Beauty

 

Global Campaign
  • Financial Services
  • Fintech
  • Health/Pharma
  • Technology
  • Consumer Products & Services
  • Blockchain & Cryptocurrency

 

Most Authentic
  • Corporate
  • Non-Profit/Association
  • Consumer
  • CSR Campaign
  • Celebrity

 

C-Suite Leader
  • Corporate
  • Non-Profit/Association

 

Under 40
  • Corporate
  • Non-Profit/Association
Enter

Entries are now closed for the 2019 SPOKEies®

Who’s Eligible

Any organization to execute a campaign with a spokesperson is eligible. Spokespeople can be from within an organization (CEOs to digital media strategists) or a hired brand ambassador (celebrities to third party experts). Winners will be recognized for their achievements, and given the opportunity to be interviewed and featured on The SPOKEies® website. The campaigns or PR initiative must have taken place (either in part or in full) after January 1, 2018 and through 2019. Both US based and international entries are accepted.

ABOUT THE SPOKEies®

The SPOKEies® is the first program to honor brands, non-profits and corporations for the best use of authentic spokespeople.The awards have acknowledged leaders who communicate honestly and effectively on behalf of their organizations, with winners representing the best in the business. 27 business and non-profit leaders have already been honored with a SPOKEies® Award in categories including Most Authentic, Under 40 and C-Suite Leader. The SPOKEies® is sponsored by D S Simon Media. CommPRO acts as the 2019 Marketing Partner.

Meet the Past  SPOKEies® Award Winners

SPOKEies® Award Winner

Category: Under 40

Spokesperson: Todd Kaplan

Vice President, Water Portfolio – PepsiCo
North America Beverages

SPOKEies® Award Winner

Category: Non-Profit Trade Association

Spokesperson: Mike McCormick

Executive Director and COO of the Global Business Travel Association

SPOKEies® Award Winner

Category: C-Suite Leader Non-Profit Association

Spokesperson: Danielle Holly

CEO at Common Impact

SPOKEies® Award Winner

Category: Non-Profit Education

Spokesperson: Patrick Riccards

Chief Communications Officer at the Woodrow Wilson Fellowship Foundation

SPOKEies® Award Winner

Category: Nonprofit Advocacy/Cause Marketing

Spokesperson: Steve Kerber

Director of UL Firefigher Safety Research Institute

SPOKEies® Award Winner

Spokesperson: Greg Rosica

Contributing Author and Spokesperson to the EY Tax Guide

SPOKEies® Award Winner

Category: Non-Profit Health

Spokesperson: Luke Margolis

Corporate Communications Manager at Atlantic Health System

SPOKEies® Award Winner

Category: Non-Profit Membership Association

Spokesperson: Sheri Sword

Vice President of Communications at Better Business Bureau at Dayton & Miami Valley

SPOKEies® Award Winner

Category: Non-Profit Youth

Spokesperson: Meridith Maskara

CEO, Girl Scouts of Greater New York

SPOKEies® Award Winner

Category: Corporate Health/ Pharma

Spokesperson: Michael A. Smith, M.D.

Senior Health Scientist for Life Extension

SPOKEies® Award Winner

Category: Corporate Emerging Growth / Startups

Spokesperson: Donna LaVoie

President and CEO of LaVoie Health Science

SPOKEies® Award Winner

Category: Corporate Travel

Spokesperson: Daniel Durazo

Director of Communications at Allianz Global Assistance

SPOKEies® Award Winner

Category: Most Authentic Corporate

Spokesperson: Sam Fay

Senior Vice President of Global Brand Strategy at Guinness World Records

SPOKEies® Award Winner

Category: C-Suite Leader Corporate

Spokesperson: Donna LaVoie

President and CEO of LaVoie Health Science

SPOKEies® Award Winner

Category: Corporate Food + Beverage

Spokesperson: Kristin Bradley

PR Manager at B&G Foods

SPOKEies® Award Winner

Category: Media

Spokesperson: Gabe Saglie

Senior Editor for Travelzoo

SPOKEies® Award Winner

Category: Corporate Sports

Spokesperson: Marc Goldman

Marketing/Sponsorship Manager of the Marine Corps Marathon

SPOKEies® Award Winner

Category: Corporate Technology

Spokesperson: Roy Taylor

Founder Chief Revenue Officer MR.Studio

Previous Corporate Vice President and Worldwide Head of AMD Studios

Which Celebrity Is Your Favorite Spokesperson?

For the first time ever, PR pros can submit a nomination for their favorite celebrity spokesperson. Additionally, you can submit a favorite spokesperson to become famous through their work with a brand (think Flo from Progressive, The Sprint Guy Paul, or Jan from Toyota).

Email your nomination to stars@spokeies.com (emails should include the celebrity’s name, the brand, a brief description of why they’re deserving and note if the individual submitting worked on the campaign).

SPOKEies® UNIVERSITY

Best practices, tips and tactics from top minds in the business including Award Winners, Nominees, Judges and our Advisory Board.