Live video streaming is one of the fastest growing tools for effective communications strategies. Doug Simon, CEO of D S Simon Media reports from the New York Auto Show where improvements in transmission technology are making it possible to go live—feeding multiple social video streams simultaneously—all in full HD broadcast quality video. No need for an expensive satellite truck and costly cable runs.
Just two years after Facebook Live was introduced, viewers consume three times more live video on the site than video on demand. And you no longer have to limit yourself to one social channel at a time. Social Media LIVE™ allows for simultaneous streams to more 25 different channels that can include Facebook, Periscope, LinkedIn and more.