Spokesperson Secrets to Build Your Brand: Gabe Saglie, Mike McCormick and Marc Goldman.
Spokesperson Secrets to Build Your Brand celebrates the inaugural SPOKEies® Award winners. They share tips on how to prepare before speaking to the media & reporters and how to stay true to the core of the brand’s message.
Featuring: Gabe Saglie, Senior Editor at Travelzoo and SPOKEies® Award Winner in the Media Category, Mike McCormick, Executive Director and COO of the Global Business Travel Association and SPOKEies® Award Winner in the Non-Profit Trade Association Category, and Marc Goldman, Marketing/Sponsorship Manager of the Marine Corps Marathon and SPOKEies® Award Winner in the Corporate Sports Category.