Lisa Ross, Edelman D.C. President, Shares Diverse Voices Insights

Lisa Ross, Washington D.C. President of Edeleman, is one of 40 extraordinary communicators featured in the new book Diverse Voices. She spoke with Doug Simon, CEO at D S Simon Media, about achieving career success while bringing diversity to an organization. The interview took place during the New York book launch of Diverse Voices which was held at Twitter. The new book from the PRSA Foundation is designed to help communication leaders and professionals better understand the challenges faced by emerging majorities in the field. Lisa describes what it was like to contribute her story and take an honest look at her career. To purchase Diverse Voices, visit www.diverseleadership.net.

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Yanique Woodall, Head of Brand Communications at The Home Depot, Shares Diverse Voices Insights

Yanique Woodall, Head of Brand Communications at The Home Depot, was co-chair to the New York Book Launch of Diverse Voices, a collaborate piece featuring the stories of 40 extraordinary communicators. She spoke with Doug Simon, CEO at D S Simon Media, about achieving career success while bringing diversity to an organization. The interview took place at Twitter, where the book launch was held. The new book from the PRSA Foundation is designed to help communication leaders and professionals better understand the challenges faced by emerging majorities in the field. Yanique reviews how valuable a mentor can be to young individuals starting out in the field. To purchase Diverse Voices, visit www.diverseleadership.net.

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CEOs and Live Social Video: A Top Trend for 2019

Download the report for free here.

Key Findings from the Report Include:

57% of communicators are using live social video, and 81% plan to increase live streaming next year.

Additionally, it was revealed that Facebook is the most popular social site for streaming, being used by 63% of communicators. YouTube and Instagram followed up, with 46% and 45% usage, respectively.

The role of the CEO in live video is positioned to increase over the next year, as 57% of communicators plan to feature more of their CEO in 2019.

Finally, how video is valued by communicators was assessed, and 92% of communicators cite using it for creating awareness of campaigns.