PR’s Top Pros Talk…Tips for 2021

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Increasing diversity, equity and inclusion; accountability for PR people on the advice they give; understanding words and images matter, building trust and understanding the increased power of local TV news for both external and internal communications—those are some of the top tips shared by 21 agency and corporate leaders. The group includes 18 C-Suite or President level communicators representing a diverse perspectives on the steps that brands, agencies and individual practitioners need to take to meet the moment and find success in 2021.

Poll: Are Brands Taking On More Project-Management Roles With 3rd-Party Vendors?

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The dynamic between large agencies, brands and the service providers they work with  might be shifting. Are large agencies stepping away from the “project manager” role and starting to favor the end client working directly with third-party organizations? Are brands preferring to manage the projects in-house? In this short video, D S Simon Media CEO Douglas Simon speculates on possible explanations. What’s your take?

Poll: Are Agencies Shifting More Project-Management Responsibilities To Their Clients?

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The dynamic between large agencies, brands and the service providers they work with  might be shifting. Are large agencies stepping away from the “project manager” role and starting to favor the end client working directly with third-party organizations? Are brands preferring to manage the projects in-house? In this short video, D S Simon Media CEO Douglas Simon speculates on possible explanations. What’s your take?

The First Video: Ty Cobb “White House Counsel McGahn Recused his Office from Mueller Probe”

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During “Truth on Trial,” a discussion of Ethics and the Collapse of Institutional trust, host Doug Simon, CEO of D S Simon Media asked Ty Cobb, Former Special Counsel to President Trump, about the division of work and process inside the White House legal office. His answer included the revelation that White House Counsel McGahn recused his office from the Mueller probe.

The Video that Launched Viagra

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It was 20 years ago that the FDA approved Viagra. We handled the final production and distribution of the video (our name was D S Simon Productions at the time) that was provided to media so they could air the story. And air it, they did. There were more than 235 million views of the video that showed those little blue pills. This was the video that we send out to the stations: