NextUP – Alysha Duff

Tel: 212.736.2727 news@dssimonmedia.com NextUP... Alysha Duff Alysha Duff, account supervisor at Crenshaw Communications, talks with Isis Simpson-Mersha and Sarah Joyce from Ragan and D S Simon Media about how communicators can develop critical public relations skills. She also shares how communicators can build strong relationships with journalists. Duff also highlights her positive outlook when she faces rejection. TRANSCRIPT:   [...]

NextUP – Krystle Cajas

Tel: 212.736.2727 news@dssimonmedia.com NextUP... Krystle Cajas Krystle Cajas, account executive at Crenshaw Communications, talks with Isis Simpson-Mersha and Sarah Joyce from Ragan and D S Simon Media about the importance of being present when communicating with internal and external colleagues. Cajas also shares her experience of being a part of a multigenerational workplace. TRANSCRIPT:   SARAH: We're so excited [...]

PR’s Top Pros Talk: Tony Welz

 Tony Welz, Principal at W2 Communications, shares his advice for growing a specialized boutique agency including fostering community with media professionals and conducting research reports. Tony also discusses the importance of collaborating with clients and adapting to the current market.    

PR’s Top Pros Talk: Danny Franklin

 Danny Franklin, Partner at Bully Pulpit Interactive, discusses the critical role of identity when it comes to political research and communications. Danny shares his insights on how brands can transmit their messages into the consumer experience. Danny also reflects on emerging technology such as AI and the Metaverse.    

PR’s Top Pros Talk: Eleanor Hawkins

 Eleanor Hawkins, Communications Strategist and Writer for Axios, shares valuable insights into how communications leaders can cut through the noise by getting comfortable with data, leaning more into what their audience is saying, and more. Eleanor also discusses the research behind the successful Smart Brevity® method.    

PR’s Top Pros Talk: Katie Riley

 Katie Riley, Vice President of Communications for The Alliance for Aging Research, gives valuable advice on effective ways to pitch the media. Katie discusses how she navigates challenges as a consumer advocate by humanizing news stories. Katie also shares how her team utilized social media for the “Valve Disease Day Challenge” campaign.