How Leaders Can Navigate Technological Change

 Episode 356: Doug Simon, CEO of D S Simon Media, and Anne Green, Principal and Chief Executive Officer of G&S Integrated Marketing Communications Group, discuss how leaders can navigate rapid change. The conversation explores how PR professionals can foster innovation while maintaining strong relationships and clear communication. Anne also shares why adaptability and transparency are essential leadership skills in the age of AI.

Protecting Corporate Reputation in the Age of AI

 Episode 355: Doug Simon, CEO of D S Simon Media, talks with Portia Young, Director of Corporate Public Relations at Sargento, about how AI is changing newsrooms. She discusses how organizations can strengthen trust and authenticity by consistently leading with their values. They also explain why storytelling and earned media remain the foundation of public relations.

Why Earned Media Matters More Than Ever

 Episode 353: Will Reese, Chief Innovation Officer at Inizio Evoke, and Theresa Dolge, Chief Media Relations Officer at Inizio Evoke, join Doug Simon, CEO of D S Simon Media, to discuss how GEO is reshaping the earned media landscape. They explore the important role local media plays in building trust and fostering community engagement. Theresa and Will also share strategies for strengthening brand reputation and visibility in AI-driven search results.

How to Become the CEO of Your Career

 Episode 352: Allyson Park, Senior Vice President and Chief Communications Officer at Walmart, joins Doug Simon, CEO of D S Simon Media, for a conversation on leadership, continuous learning, and building a career with purpose in today’s rapidly evolving environment. Drawing on her experience helping lead communications for one of the world’s largest companies, Allyson shares perspectives on the importance of creating a culture where people can learn in every direction. She also discusses…

What You Need To Know About AI Visibility

 Episode 351: Megan Kessler, Founder of Dark Horse Strategies, talks to Doug Simon, CEO of D S Simon Media, about why some companies appear in less than 5% of AI-generated answers. Megan explains how earned and owned media work together to improve visibility. They also discuss how communications teams can take a more proactive role in shaping brand perception.