David Imre, CEO, IMRE, encourages communicators to be willing to change and be open to reinventing themselves in 2021.
He emphasizes the importance of spending half of you time on experimenting and trying new things. In order to survive in the industry you need be learning new things constantly, says David.
Mike Paul, President at Reputation Doctor, urges organizations to make accountability a priority in 2021. Mike discusses his hopes for change in the communications industry this year and shares examples that give him optimism.
Gini Dietrich, Founder of Spin Sucks and Arment Dietrich, stresses the importance of resiliency to succeed in 2021. She discusses new opportunity areas resulting from changes in 2020.
Gini is also excited about the increased role of public relations, as maintaining visibility has become more significant.
Charles Mardiks, President at Mardiks PR, outlines what travel organizations need to do to make a comeback in 2021. He emphasizes the importance of patience and gradual planning. Charles also shares strategies that travel brands can employ to effectively communicate with their stakeholders.