PR’s Top Pros Talk: Courtney Miller
How can brands effectively communicate to Gen Z audiences? Courtney Miller, Executive Vice President of U.S. Strategy and Brand, Edelman U.S., shares insights from the agency’s study on the issues that Gen Z audiences care about the most and the implications for communicators. Courtney also shares how brands can attract Gen Z talent by prioritizing basic safety and security needs. Download The Power of Gen Z: Trust & The Future Consumer report here.