Using AI To Predict & Deliver On Consumer Demand for the Big Game

1.3 billion wings, 12 million slices of pizza, 14 billion hamburgers, and 51.7 million cases of beer— how do the right products get delivered to the right places, in the right amounts, in time for all the Big Game parties? AI-powered supply chain technology is playing a leading role says industry leader LLamasoft. LLamasoft works with many of the country’s largest food and beverage manufacturers to predict this year’s hottest snacks and tackle the logistical challenges of making sure the right amount of snacks are in stores before game day.

LLamasoft’s CEO, Razat Gaurav, conducted more than 25 television and radio interviews across the country to discuss how companies are using AI to sense or predict consumer demand for their most beloved snacks and beverages during one of the biggest food consumption days of the year.

 
Learn more about satellite media tours here.
 

Deadline is December 15th to get health insurance at Healthcare.gov

You probably didn’t know that 2 out of 3 Americans who use Healthcare.gov pay $10 or less for their insurance coverage. Many of the nearly 28 million Americans who are uninsured might not even know about this. That’s why, it was so gratifying to work with Get America Covered on a satellite media tour campaign featuring their CEO, Joshua Peck, and Former US Secretary of Health & Human Services, Kathleen Sebelius. In this video, she shared information about the program and what you need to know to sign up at healthcare.gov. You can find state specific information here.

 

Green Giant Sets a Guinness World Records™ Title for the Largest Serving of Green Bean Casserole

 

Green Giant®, the iconic brand synonymous with delicious and high-quality vegetables for families, broke the GUINNESS WORLD RECORDS title on November 20, 2019  for creating the largest serving of green bean casserole that weighed in at 1,009. The largest serving of green bean casserole fed 3,000 New Yorkers through Citymeals on Wheels. The story was picked up by nearly 800 TV stations across the country.
 

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Making of Nextdoor’s Halloween Media Campaign


Nextdoor, a free private social network for neighborhood community, partnered with D S Simon Media helped Nextdoor promote their annual Halloween Treat Map. Meaghan B. Murphy, Lifestyle Expert, talked about their Halloween Treat Map, introduced its new features, and shared some tips on how to use the Nextdoor app. She conducted 30 radio and television interviews during a Satellite Media Tour in the D S Simon Media studio. According to Nextdoor, right after the media campaign, the Treat Map participation was greater than last year’s.

 

 

Behind the Scenes of the Prep for Macy’s 4th of July Fireworks


It’s the largest fireworks show in the United States and it takes a team of more than 50 pyro-technicians to make it happen. This year’s Macy’s 4th of July Fireworks features 70,000 shells loaded on to four barges and the Brooklyn Bridge. This short video features video of fireworks testing in the desert, loading and preparations on the barges and heart stopping images of the fireworks professionals on the Brooklyn Bridge.

 

Once again, D S Simon Media celebrates our birthday on July 4th (33 years!). Slightly more importantly, the country celebrates its 243rd. We are honored to work with Macy’s, going behind the scenes to capture video of their preparation for the amazing spectacle of the Macy’s 4th of July Fireworks. Happy July 4th everyone.

 

Learn More About Macy’s Fireworks

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Multi Social Channel Broadcasts


The short clip reel features excerpts from live social video broadcast events for Land O’Lakes, LEGOLAND, a Dairy Industry Trade Group and the American Physical Therapy Association. They were all broadcast on multiple social channels through our proprietary Social Media Live® service. This is a versatile way to leverage the power of influencers and their social channels with live video events.

 

Land O’ Lakes:

LEGOLAND:

Dairy Max:

American Physical Therapy Association: