Why Protecting Your Brand Matters More Than Ever mel

Why Protecting Your Brand Matters More Than Ever

Most Popular, PR's Top Pros Talk, video, video blogBy lynseys

 In this episode of PR’s Top Pros Talk, Doug Simon and Melanie Roussell Newman, Chief External Affairs Officer at Planned Parenthood Federation of America and the Planned Parenthood Action Fund, have an insightful conversation on brand resilience in a highly polarized media landscape. They discuss communications strategy, building trust, and maintaining credibility. Melanie shares how audience-focused messaging helps organizations communicate effectively and respond quickly when issues arise. Support Planned Parenthood: ⁠https://www.plannedparenthood.org/⁠

Making Brands Discoverable in the AI Age doug

Making Brands Discoverable in the AI Age

Most Popular, video, video blogBy lynseys

 2026 is the year of AI search discoverability. How can you make your brand more discoverable? In this interview, Angela Miles, host of the syndicated business show, Business First, spoke with Doug Simon, CEO at D S Simon Media, on the growing importance of GEO and how earned media can play a key role. Angie also discussed D S Simon’s launch of the AI-Powered Broadcast Media Tour™. The program aired on 97 stations across…

The Evolution of AI in Healthcare john d

The Evolution of AI in Healthcare

Most Popular, PR's Top Pros Talk, video, video blogBy lynseys

 Doug Simon speaks with John Duffield about the evolving role of AI in healthcare and the patient experience. John explains how a serious heart condition gave him firsthand insight into the healthcare system. John also shares how AI helped him understand complex medical information and navigate recovery following open-heart surgeries. The discussion also highlights how AI can support patients between clinical visits and improve communication with family members.

Why Communicators Should Embrace AI jon

Why Communicators Should Embrace AI

Most Popular, PR's Top Pros Talk, video, video blogBy lynseys

 Episode 333: Jon Harris, Executive Vice President and Chief Communications & Networking Officer for Conagra Brands, joins Doug Simon, CEO of D S Simon Media, to discuss how communicators can effectively integrate AI into their workflows. Jon explains how AI can be leveraged to better understand and anticipate the needs of reporters. He also emphasizes that understanding AI platforms can drive professional growth.