D S Simon Media Announces Promotions to Key Team Members

New York, NY, January 26, 2021 – D S Simon Media has announced promotions to key team members that have been integral to the company’s strong continued performance.

 

Mike Bako has been named SVP, Media and Broadcast Services.

“What D S Simon Media is about is evolving in real time to meet the needs of our clients and embrace that challenge, all while creating the highest caliber and most creative work,” said Bako. “I look forward to continuing to lead and grow our team of seasoned media and production veterans,” he added. Bako has been with the company for 9 years.

“Mike has been critical to our 30% growth over the last two years. He has a unique understanding of the broadcast news environment, storytelling and client messaging. He’s a fantastic leader,” said CEO, Doug Simon.

 

Additionally, Lauren Campbell has been named General Manager.

“I am very excited to be continuing my career at D S Simon Media in my new role as General Manager,” said Campbell. “I am thankful to be part of such a talented group and am very much looking forward to leading the team to growth and success in 2021,” she added. Campbell has been with the company for 15 years.

CEO, Doug Simon, said, “Lauren was vital in helping us successfully navigate the financial challenges posed by COVID while building, maintaining and leading our outstanding team.”

 

PR’s Top Pros Talk…Tips for 2021 – Michelle Gross

Michelle Gross, President, Spectrum Science, advises communicators to lean into the topics that tie in with the news events to make their messages resonate more. She shares examples of new and creative ways that their clients, particularly the ones in the health space, have been engaging with their audiences.
Michelle also discusses how much more science savvy the general public has become, and organizations need to start acknowledging that in their communications.

PR’s Top Pros Talk…Tips for 2021 – Kathy Bloomgarden

Kathy Bloomgarden, CEO, Ruder Finn, emphasizes the importance of empathy from a leadership point of view, as well as continuous need for innovation. She discusses the challenges of maintaining work culture in the remote environment and new ways of staying connected and developing new ideas. Kathy also shares examples of how leaders that her team works with have been dealing with the massive amount of change.

PR’s Top Pros Talk…Tips for 2021 – Luke Lambert

Luke Lambert, President and CEO, G&S Business Communications, urges communicators not to turn page on 2020 so quickly. It is essential to take time and note the lessons learned in the past year and turn them into best practices. Luke also shares actions that his agency implemented to tackle issues of diversity and inclusion internally as well as with their clients.

PR’s Top Pros Talk…Tips for 2021 – Heather Kernahan

Heather Kernahan, CEO, North America, Hotwire, and Board Chair, PR Council, encourages communications professionals to continually find ways to stay inspired in 2021. She shares insights on how more and more businesses are striving to position themselves as tech companies. Heather also anticipates that communicators will begin to own more of the data and analytics within their companies. She sees integrated communications and marketing as the way to think about your organization.