PR’s Top Pros Talk: Ethan Rasiel

 How can you help clients break down muscle memory in conversation? Ethan Rasiel, CEO of Lightspeed PR & Marketing, recommends asking clients to participate in mock interviews that allow them to test language that any type of audience can understand, such as, journalists, partners, or potential customers. Ethan also explains the 5 behaviors that PR impacts and how communicators can effectively approach them.

NextUP – Laura Beth Telep

Tel: 212.736.2727 NextUP… Laura Beth Telep Vice President of Clyde Group Laura Beth Telep (LB), Vice President of Clyde Group, reflects on the employee support she received from co-workers, as an intern to a manager. LB also reflects on Clyde Group’s CEO, Alex Slater, whose guidance and empathy helped his staff during a time of uncertainty. LB talks to Dante Muccigrosso from D S Simon Media and Emma Atkinson from Ragan Communications, about the…

PR’s Top Pros Talk: Marji Sherman

 Why should marketers invest in the Metaverse? Marji Sherman, Vice President of Digital at Cognito Media, dives into the benefits, such as, building brand awareness with Metaverse conferences and innovative office environments that change the way employees and clients interact. Marji also highlights the power of NFTs when it comes to brands selling merchandise.

NextUP – Heather Moon

Tel: 212.736.2727 NextUP… Heather Moon Director of Public Relations at The Dove Agency Heather Moon, Director of Public Relations at The Dove Agency, encourages other communicators to express how they feel, whether that’s openly sharing a career milestone or telling a hiring manager what they are looking for in a new role. Heather discusses with co-hosts, Gabrielle Torres and Katy Colón from D S Simon Media, about the power of making connections with people, regardless of their industry. >> Check…