Epizyme’s Erin Graves Talks about PR Pals Talk Shop and Shares Networking Tips


Erin Graves, Senior Director of Corporate Affairs at Epizyme, a company focused on creating epigenetic medicines that are targeted at specific causes of cancer and other serious diseases, spoke with Alexa Ambroseo from D S Simon Media, at the PRSA Tri-State Conference. During the PR Pals Talk Shop panel, Graves shared insights on how to be creative and think outside the box in a regulated framework. She also shared some networking tips for young PR professionals.

 

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Brand Visibility 2020 Study


366 journalists were surveyed. The findings could make your brand more influential, visible, and authentic. The results are featured in the Brand Visibility 2020 report. Doug Simon, CEO of D S Simon Media, shares highlights including opportunities during the 2020 election year to get your spokespeople on television. Download a free copy of the report here.

 

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Shalon Roth: Why Do In-House PR Teams and PR Agencies Need to Work Better Together?


Shalon Roth, Founder of PR-it, a global collective of communications and digital experts, spoke with Raz Abrahamyan from D S Simon Media, at the PRSA Tri-State Conference. Roth was the moderator of the PR Pals Talk Shop: Spinning Shoestrings into PR Gold panel, where she talked about the notion of ‘doing more with less resources.’ She also shared insights on the benefits of having in-house teams and agencies work together.

 

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Andrea Roley Talks About Transforming How Our Nation Addresses Addiction, Measurement Trends, and Navigating Stakeholders


Andrea Roley, Interim Director of Marketing and Communications at Center on Addiction, spoke with Alexa Ambroseo from D S Simon Media, at the PRSA Tri-State Conference. As a part of the PR Pals Talk Shop panel, Roley spoke about measurement, navigating in-house challenges, and how the nonprofit organization, Center on Addiction, is transforming how the nation addresses addiction.

 

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Michael Goon: What Does It Mean for a Brand to Be Purpose Driven?


Michael Goon, Director of Communications of the Better World Team at Anheuser-Busch, spoke with Alexa Ambroseo from D S Simon Media, at the PRSA Tri-State Conference. As a part of the Social Good: How to Do it as a Brand panel, Goon talked about the CSR function of the Better World initiative at Anheuser-Busch and what it means for a brand to be purpose driven.

 

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