Steve Hirsch, CEO and Co-Founder of Hirsch Leatherwood, shares his insights on how top-of-the-funnel content can make a big impact on clients, audiences, and stakeholders. He discusses what makes a successful communications leader and what to look for in new hires. Steve also shares the importance of messaging.
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Brandi Sims, Founder & CEO of Brandinc PR, shares her top tips for creating a winning collaboration between a celebrity and a brand. Inspired by her own internship experience, Brandi discusses how she started a program to help others break into the industry. Brandi also emphasizes the importance of being a mentor as well as a mentee.
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Jen Fuhrman-Kestler, Managing Director of Health Services at Ketchum, discusses how the changing health ecosystem will affect communications. Jen shares the importance of keeping audiences front of mind when collecting and analyzing data. Jen also talks about some of the trends health communicators might see throughout 2024.
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Rachel Huff, President and Founder of Victoire & Co, gives valuable advice on how agencies and clients can build trusting relationships. Rachel shares the top reasons clients hire and fire agencies, and how agencies can stand out when pitching a new client. Rachel also explains how agencies can effectively navigate team turnover both agency and client-side. Rachel Huff, President and Founder of Victoire & Co, sits at the intersection of the best companies and agencies.…
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Tel: 212.736.2727 news@dssimon.com PR’s Top Pros Talk Commentary by Doug Simon, CEO of D S Simon Media Navigating Election Noise An election year can bring uncertainty, and that uncertainty might not be good for business or for clarity about your public relations plan. But if you are looking at earning media on broadcast or cable TV, these tips and this information might give you a little bit more comfort and a little bit more…
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Jamie Dowd, North America Health Lead at Weber Shandwick, discusses the impact of misinformation and shares how brands can address it with empathy. Jamie talks about her passion for supporting female leaders in PR. Jamie also shares the importance of maintaining momentum for female-driven campaigns.
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