Casey Shenloogian

NextUP – Casey Shenloogian

Tel: 212.736.2727 news@dssimonmedia.com NextUP… Casey Shenloogian Associate Project Manager at EvolveMKD In our latest conversation, Casey Shenloogian, associate project manager at EvolveMKD, talked with Lynsey Stanicki and Katy Colón from D S Simon Media about how communicating with multiple teams as an intern, helped grow her skills into a full-time agency role. Shenloogian, also, shares how she learned to embrace her individuality as a tool for adapting to change and setting boundaries. Lastly, catch a top…

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David Zapata

PR’s Top Pros Talk: David Zapata

 What are the benefits of finding your passion? David Zapata, Founder and CEO of Zapwater Communications, explains that focusing on projects that your team is passionate about can lead to an increase in employee and client happiness and company growth. David also highlights his plan to expand Zapwater’s office space. David also describes how his hybrid work model promotes flexibility and collaboration.

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Jake Mazanke

NextUP – Jake Mazanke

Tel: 212.736.2727 news@dssimonmedia.com NextUP… Jake Mazanke Vice President of Communications at Homeward Jake Mazanke, Vice President of Communications at Homeward, describes how he discovered healthcare communications through his professional network. He discusses with Dante Muccigrosso from D S Simon Media and Isis Simpson-Mersha from Ragan Communications about the importance of communicating a company’s mission through storytelling. Furthermore, Mazanke highlights his passion for helping rural communities in his current role. >> Check out more NextUP episodes here! TRANSCRIPT…

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Jordyn Holliday

NextUP – Jordyn Holliday

Tel: 212.736.2727 news@dssimonmedia.com NextUP… Jordyn Holliday Internal Social Media Manager at Walgreens Jordyn Holliday, Internal Social Media Manager at Walgreens, discusses with Gabrielle Torres and Katy Colón from D S Simon Media about the support he received while working in higher education and his career trajectory. Jordyn shares his reaction when he found out he won a Ragan and PR Daily’s Rising Star Award in 2021. Jordyn also opens up about navigating imposter syndrome as a male and person of color. >> Check out more NextUP episodes…

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Rachel Kay

PR’s Top Pros Talk: Rachel Kay

 How can communications strategies evolve for food and beverage clients? Rachel Kay, CEO of Rachel Kay Public Relations, recommends focusing on the power of digital strategies, such as, using affiliate links to track interest. Rachel also explains how her agency measures the impact of the consumer journey for her clients during this ever-changing landscape.

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Heather Caouette

PR’s Top Pros Talk: Heather Caouette

 How can communicators understand their customers’ voices? Heather Caouette, Marketing and Communications Director at Xealth, explains the value of understanding how your products work directly from the customer experience to the sales perspective to get a fresh outlook – as well as how brand awareness can help employees and their customers with strategy and outreach. Heather also discusses how the future of healthcare technology will be more transparent and accessible to customers and healthcare…

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