PR’s Top Pros Talk: Carrie Blewitt
Carrie Blewitt, Senior Vice President at Story Partners, discusses the use of jargon in public relations. She also explains how to develop a clear and effective pitch to the media.
PR’s Top Pros Talk: Jenny Wang
Jenny Wang, Senior Vice President at CLYDE, discusses why DE&I remains business critical when it comes to all stakeholders, including consumers and employees. She explains four pillars of consideration for communicators to consider when it comes to DE&I and health equity communications. Jenny also shares her tips on how brands can avoid performative allyship.
PR’s Top Pros Talk: Brendan P. Lewis
Brendan P. Lewis, Executive Vice President of Global Communications and Public Affairs at Oatly, shares his top three pieces of advice for job seekers. He opens up about the importance of maintaining a work-life balance. Brendan also offers his insights on when brands should take risks.
PR’s Top Pros Talk: Laura Liotta
After sharing the history behind her firm’s name, Laura Liotta, President and Founder of Sam Brown Inc. Healthcare Communications, dives into corporate communications and how she works with healthcare companies to get their messages across to various audiences. Laura also offers insights on leveraging authentic spokespeople, including celebrities.
PR’s Top Pros Talk… The Role of Communication in Patient Care
Cherilyn Cecchini, M.D., Partner at FINN Partners, reflects on the lessons she has learned from her residency and how they apply to her communications role. Cherilyn describes how medical professionals and agency leaders can effectively work together with patients and their families. Cherilyn also shares valuable information from her medical research.
PR’s Top Pros Talk: Ryan Lilly
Ryan Lilly, Senior Vice President and Managing Director of MWW Health, describes the dos and don’ts of building a healthcare practice at an agency. Ryan explains how healthcare communicators are continuing to lead with a value-based care approach. Ryan also discusses the importance of patient privacy.