NextUP – Laura Beth Telep

Tel: 212.736.2727 news@dssimonmedia.com NextUP… Laura Beth Telep Vice President of Clyde Group Laura Beth Telep (LB), Vice President of Clyde Group, reflects on the employee support she received from co-workers, as an intern to a manager. LB also reflects on Clyde Group’s CEO, Alex Slater, whose guidance and empathy helped his staff during a time of uncertainty. LB talks to Dante Muccigrosso from D S Simon Media and Emma Atkinson from Ragan Communications, about the…

PR’s Top Pros Talk: Marji Sherman

 Why should marketers invest in the Metaverse? Marji Sherman, Vice President of Digital at Cognito Media, dives into the benefits, such as, building brand awareness with Metaverse conferences and innovative office environments that change the way employees and clients interact. Marji also highlights the power of NFTs when it comes to brands selling merchandise.

NextUP – Heather Moon

Tel: 212.736.2727 news@dssimonmedia.com NextUP… Heather Moon Director of Public Relations at The Dove Agency Heather Moon, Director of Public Relations at The Dove Agency, encourages other communicators to express how they feel, whether that’s openly sharing a career milestone or telling a hiring manager what they are looking for in a new role. Heather discusses with co-hosts, Gabrielle Torres and Katy Colón from D S Simon Media, about the power of making connections with people, regardless of their industry. >> Check…

PR’s Top Pros Talk: Mark Weiner

 How can communicators use research to set communications objectives that are reasonable, meaningful, and measurable? Understand their communications objectives? And, once they’re set, how do communications professionals apply what they learn to meet or beat those objectives? Mark Weiner, Chief Insights Officer at PublicRelay, recommends conducting an Executive Audit to uncover the often-hidden value equation that senior executives apply to evaluate PR value and performance. He also recommends proactive research to inform communications decisions…