PR’s Top Pros Talk

The D S Simon Media mission includes sharing best practices with the PR community. D S Simon Media is a recognized innovator in broadcast public relations and the creator of the industry’s first AI-Powered Broadcast Media Tour™. Our award-winning podcast “PR’s Top Pros Talk…” features conversations with industry leaders. Its 300+ episodes have been featured in a top industry trade publication. We are currently the 7th ranked PR podcast according to monitoring firm Million Podcasts. If you or someone on your team would like to be featured on the show, reach out to us at prstopprostalk@dssimonmedia.com.

How To Create Opportunities Through Networking monique

How To Create Opportunities Through Networking

 Monique Kelley, Associate Professor of the Practice at Boston University’s College of Communication, shares insights from her new book, Redefining Networking: How to Lead with Your Unique Value. Monique and Doug explain why giving matters more than getting, how anyone can communicate their value authentically, and how to build professional relationships that truly last. This episode offers fresh and practical approaches to networking for anyone in their career.

How Brand Love Influences Brand Demand theresa

How Brand Love Influences Brand Demand

 Theresa Bertrand, Head of Strategy at Zeno Group, speaks with Doug Simon, CEO of D S Simon Media, about key insights from Zeno Group’s Brand Love + Demand Study. She discusses why brand loyalty is critical to long-term success and explores how different generations connect with brands. She also explains how generative AI can help brands reach a wider audience by increasing visibility and fostering conversation.

Why Protecting Your Brand Matters More Than Ever mel

Why Protecting Your Brand Matters More Than Ever

 In this episode of PR’s Top Pros Talk, Doug Simon and Melanie Roussell Newman, Chief External Affairs Officer at Planned Parenthood Federation of America and the Planned Parenthood Action Fund, have an insightful conversation on brand resilience in a highly polarized media landscape. They discuss communications strategy, building trust, and maintaining credibility. Melanie shares how audience-focused messaging helps organizations communicate effectively and respond quickly when issues arise. Support Planned Parenthood: ⁠https://www.plannedparenthood.org/⁠

The Evolution of AI in Healthcare john d

The Evolution of AI in Healthcare

 Doug Simon speaks with John Duffield about the evolving role of AI in healthcare and the patient experience. John explains how a serious heart condition gave him firsthand insight into the healthcare system. John also shares how AI helped him understand complex medical information and navigate recovery following open-heart surgeries. The discussion also highlights how AI can support patients between clinical visits and improve communication with family members.