The D S Simon Media mission includes sharing best practices with the PR community. D S Simon Media is a recognized innovator in broadcast public relations and the creator of the industry’s first AI-Powered Broadcast Media Tour™. Our award-winning podcast “PR’s Top Pros Talk…” features conversations with industry leaders. Its 300+ episodes have been featured in a top industry trade publication. We are currently the 7th ranked PR podcast according to monitoring firm Million Podcasts. If you or someone on your team would like to be featured on the show, reach out to us at prstopprostalk@dssimonmedia.com.
What’s one skill every communicator should prioritize? Active listening. Jacqueline Long, President of Evins Communications, highlights how this powerful skill enhances storytelling and strengthens relationships. She offers practical advice to help communicators at any level sharpen their listening skills and create more meaningful connections.
Jen Dobrzelecki, Senior Vice President and Healthcare Group Lead at Padilla, discusses the evolving landscape of healthcare news coverage. She outlines key components of an effective interview, offering valuable guidance for spokespeople. Additionally, Jen highlights the critical role of adaptable PR strategies.
Ken Kerrigan, Senior Vice President and Co-Lead of the Business & Professional Services Practice at The Bliss Group, and Doug Simon, CEO of D S Simon Media, engage in a compelling conversation about PR trends. They discuss how local TV news remains a trusted and highly effective media outlet for reaching audiences. Ken emphasizes the critical factors communicators should consider before launching a campaign. He also opens up about his passion for shaping the…
Roger Bolton, Former CEO of the Arthur W. Page Society and Doug Simon, Founder & CEO of D S Simon Media, engage in a thoughtful conversation about effective leadership practices. With so much external pressure to take a stand on every issue, Roger explains why companies should focus on staying true to their core values. He shares his collaborative approach to decision-making, ensuring that everyone in the organization is working toward a shared vision.…
Sean Layton, Executive Vice President of Earned Media at Zeno Group, shares key trends shaping the media landscape and Zeno’s strategy for looking beyond legacy media for great opportunities. He explains how to select the right spokespeople and messaging considerations.
What’s ahead for communicators in 2025? We asked 14 of PR’s Top Pros to share their key insights in this episode of What To Watch for in 2025.