The D S Simon Media mission includes sharing best practices with the PR community. Our award-winning podcast “PR’s Top Pros Talk…” features conversations with industry leaders. Its 300+ episodes have been featured in a top industry trade publication. We are currently the 11th ranked PR podcast according to monitoring firm Million Podcasts.
Vanessa Wakeman, Founder & CEO, of The Wakeman Agency, a social change firm providing strategic communications support to nonprofits and socially responsible companies, discusses how brands can start integrating social justice into their messaging in an authentic way. She dives into the agency’s Louder than Words initiative, which was developed to help correct pervasive funding inequities in the social change sector, through the first ever directory of BIPOC led nonprofits. The directory will provide…
Cathy Decker, Co-Founder & Principal, The Decker/Royal Agency, discusses how to create a welcoming environment and navigate the challenges of hospitality while staying safe. She sheds light on an agency’s role in working with hospitality brands, and how one can integrate with management to create the most customer value.
Valarie De La Garza, CEO, Fenton, shares insights on how to create positive social change through strategic communications. She discusses the shift from just talk to action for demonstrating greater inclusivity. Valarie also goes into navigating the definition of what social good is from multiple perspectives.
Christina Stejskal, VP, Global Communications, Fender, emphasizes the importance of crafting inclusive marketing campaigns and strategic overarching messaging. She shares examples of how the brand manages to keep existing customers engaged and involved while offering insights into securing quality media over quantity.
Jennifer Curley, President & CEO, Curley Company, discusses how associations had to navigate the challenges of hosting events as a result of the pandemic. She emphasizes the importance for associations to provide member value. Jennifer also goes into how the agency helped their clients to be nimble in the current dynamic environment.
