The D S Simon Media mission includes sharing best practices with the PR community. Our award-winning podcast “PR’s Top Pros Talk…” features conversations with industry leaders. Its 300+ episodes have been featured in a top industry trade publication. We are currently the 11th ranked PR podcast according to monitoring firm Million Podcasts.
Charlie Dougiello, CEO & Founding Partner, The Door | idea house, shares insights on undertaking a creative led approach to PR. He emphasizes the importance of having a diverse workforce to come up with the best ideas. Charlie also discusses how his agency has become a resource for clients beyond public relations.
Aaron Kwittken, Chairman at KWT Global and CEO at Prophet, discusses the role of A.I. in public relations and how it can help communicators pitch the media more effectively. Aaron shares what pushed him to develop the platform in the first place. He also breaks down how the technology works and how he is able to bring the intelligence into artificial intelligence.
Alyssa Garnick, Founder of Agean Public Relations, discusses how consumer brands are increasingly propelling positivity and optimism, even during Coronavirus. She provides examples of passion brands and commodity brands who had gained permission to play in the current environment, sparking creativity, brand love and engagement and sales. Alyssa also shares her thoughts on if there is any place for stunts from consumer brands right now. Lastly, Alyssa tells us what it’s been like to start an agency amid…
Julie Crabill, Chief Marketing Officer at GoNoodle, discusses how public relations fits into a CMO’s workload, and how communications professionals can effectively work with both a CCO and a CMO. She shares tips on how companies can become better clients and how agencies can help. Julie also notes the value of leveraging local news channels to get your message out there. Additionally, she emphasizes the importance of diversity and urges marketers to understand that it’s a profit…
Linda Dunbar, Communications Executive & Founder of Diversity Decoder, spoke with our host and CEO of D S Simon Media, Doug Simon, about changes in internal communications as a result of COVID and social justice issues. It is more important than ever to continually check in and communicate with employees as we’ve moved towards a remote work environment. Linda also discusses the information gap in communications when it comes to having difficult conversations about…